"[Hiring Manager], Do You Want To Discover 'The Key' To Filling Your Vacant Position?" From the Desk of [Insert Your Name Here] [Photo of Key Here] Sunday, 8:23 PM Dear [Insert Hiring Manager's Name Here]: Have you ever been frustrated because you couldn't find something you needed right now…like your car keys? If you're like most people, you know what I'm talking about. And if you got someplace important to be soon, the situation becomes even more hectic as you think of all the places you've been since you last remembered having your keys. You almost always discover the keys in the most obvious place. Don't you? Were they in the ignition? In the keyhole of the trunk? Or did you leave them in the door? Was it the car door or the front door? They're always in the same spot aren't they? Right where you left them. The whole time, the solution was right there in front of your eyes. There were just too many other possibilities and it took some time to sort through them all before you found the solution. It can be a frustrating experience. So what's all this got to do with your vacant position? Plenty! How many resumes do you have in the pile of prospects for this opportunity? Hundreds? Maybe even thousands? Ughh!! Do you really want to read that stack of stale cover letters? How many times can you read, "In response to your ad in the newspaper, I'm submitting my resume for your review…(blah, blah, blah)."? You do appreciate creativity, don't you? Time is our most valuable asset and I know you're a busy executive so I'll get to the point. If you're looking for a hungry, energetic, creative, quick-learning, results-driven person to fill your vacant position, your search is over. I'm consistently recognized as a top performer. I attribute my success to a burning desire to succeed, an abundant mindset, and a refuse-to-lose attitude. A Burning Desire To Succeed My burning desire is evident in past successes. I've been a top performer for many years. When it comes to evaluating an individual, past history is the best indicator of future performance, wouldn't you agree? I have a long history of success and it won't stop anytime soon. I've also demonstrated a short-learning curve and the ability to quickly use new knowledge to perform my job better. Wouldn't it be refreshing to have a teachable employee? It's not enough to just meet expectations. I strive to exceed expectations and consistently do so. You are looking for someone who exceeds expectations, aren't you? An Abundant Mindset I believe you get what you want by helping others get what they want…not by cheating them out of what they already have. I'll leave that for those with a scarcity mentality. In reality, there's enough for everyone to get what they want and be happy with the outcome. My abundant mindset is consistent with my belief in acting with a long-time perspective. Doing the right thing (and not compromising my integrity for short-term profit) day after day ultimately results in greater long-term success. The results of this subtle shift in thinking are phenomenal and people around me are infected with my contagious enthusiasm. You do want positive-thinking team players in your organization…right? A Refuse-To-Lose Attitude Everyone wants to succeed, but few people take the consistent action necessary to achieve success. Unlike most people, I refuse to make excuses for my failures and blame others for my shortcomings. I'll be the first to admit I'm not perfect, but it's an ideal I continuously strive to reach. And if you shoot for the moon, you'll become a star. Taking personal responsibility is the key. The responsibility for my success lies squarely on my shoulders. And my success is determined by the tough choices I make on a daily basis. I refuse to make excuses or place blame on other people or circumstances. I take personal responsibility, analyze what went wrong, fix it, and try again. Disappointments happen in everyone's life. There's no way around it. It's how we react to those adverse circumstances that separates the winners from the whiners. And I've proven myself to be a winner. My results speak for themselves. Here's What To Do Next… I'm sure you'd like to know more, wouldn't you? If you've got questions, I've got answers. All you have to do is ask. Pick up the phone right now and call [insert your phone number]. Ask for [insert your name] and set up an interview before it's too late. You could use a hungry, energetic, creative, quick-learning, results-driven salesperson…right? Then pick up the phone and make the call right now while you're thinking about it. Fair Enough? I look forward to your call. What have you got to lose? If I'm not all I say I am, you'll figure it out pretty quickly, won't you? But trust me, you'll be impressed with my qualifications and I'd be happy to discuss them with you. All you have to do is pick up the phone, dial [insert your phone number], and ask for [insert your name]. Thanks for your consideration. To Your Extreme Success, Your Name Here P.S. I've attached a photo of a key to this letter. It's symbolic of the real "key" which could be me. And the only way to find out is to pick up the phone and call me right now before you forget. My number is [insert your phone number]. Ask for [insert your name]. P.P.S. You've heard the old adage "Good things come to those who wait." Right? I'm not sure who said it first, but they're DEAD WRONG! The fact is good things disappear right before the very eyes of those who can't make a decision and take action. I hope you don't wait and call after I'm already creating wealth for someone else. Pick up the phone right now and dial [insert your phone number]. Ask for [insert your name]. You'll be glad you did. Talk to you soon.